IS Strategy Discussion QUESTIONS
1. How can information itself provide a competitive advantage to an organization? Give two or three examples. For each example, describe its associated risks.
2. Use the five competitive forces model as described in this chapter to describe how information technology might be used to provide a winning position for each of these businesses: IS Strategy Discussion Help
a. A global airline
b. A local dry cleaner
c. A mobile phone company
d. A bank
e. A Web-based wine retailer
3. Using the value chain model, describe how information technology might be used to provide a winning position for each of these businesses:
a. A global airline
b. A local dry cleaner
c. A mobile phone company
d. A bank
e. A Web-based wine retailer
4. Use the resource-based view as described in this chapter to describe how information
technology might be used to provide and sustain a winning position for each of these businesses: IS Strategy Discussion Help
a. A global airline
b. A local dry cleaner
c. A mobile phone company
d. A bank
e. A Web-based wine retailer

5. Some claim that no sustainable competitive advantages can be gained from IT other than the capability of the IS organization itself. Do you agree or disagree? Defend your position.
6. Cisco Systems has a network of component suppliers, distributors, and contract IS Strategy Discussion Helpmanufacturers that are linked through Cisco’s extranet. When a customer orders a Cisco product at Cisco’s Web site, the order triggers contracts to manufacturers of printed circuit board assemblies when appropriate and alerts distributors and component suppliers. Cisco’s contract manufacturers are aware of the order because they can log on to Cisco’s extranet and link with Cisco’s own manufacturing execution systems. What are the advantages of Cisco’s strategic alliances? Does this Cisco example demonstrate SCM? Why or why not?

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