Masitek Project Powerpoint Presentation INSTRUCTIONS FOR INDIVIDUAL PROJECT – INTL725
This is an applied research for a specific Canadian company. Please choose one case study from the success stories provided from the website link below. Also, choose 5 markets (countries), and your professor will select one among the 5 for you. Masitek Project Powerpoint Presentation Help
Company name and product: Masitek Instruments and Sensors
2. PowerPoint Presentation
PowerPoint format (one slide each). Please see the sample provided.
- Introduction (first and last names only, no ID).
- Background on the Product/Service
- Business Opportunities
- Research Objectives
- Methodology / Sampling
- Implementation Plan (time and cost)
- Data Analysis and Interpretation (2-4 slides)
- Business Recommendation Masitek Project Powerpoint Presentation Help
- References in APA format (at least 10 sources)
- At least six reputable Internet sources from at least four different organizations
- At least one business journal article
At least one book (you can use our textbook) – Sekaran, U., & Bougie, R. (2016). Research Methods for Business A Skill-Building Approach. West Sussex, United Kingdom: Wiley.
Length: 4 – 5 minutes
- Each research objective needs to include:
1) the specific data to be collected by the researcher: “to determine average consumer spending per year on fruits” rather than “to determine demand for fruits” (“demand” is not specific; how do you measure “demand”?)
2) the purpose of / reason for collecting such data: “in order to develop a pricing strategy for fruit products in the ___ market”
- Methodology and sampling need to be specific: Masitek Project Powerpoint Presentation Help
1) secondary data: include the names of the sources you will use
2) primary data: include details on who you will interview, conduct focus groups, your samples, etc.
– Each source listed in References needs at least one in-text citation.
– Feel free to have up to 15 slides.
PowerPoint Presentation Sample
- PowerPoint Presentation Sample.pdf
- Please note: The report sample is example for format purposes only, not for content.
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