Qualitative research is gathering and evaluating non-numerical data (such as text, video, or audio) to better comprehend concepts, views, or experiences (Aspers & Corte, 2019). It can be utilized to get in-depth insights into a topic or to develop fresh research ideas. One of the benefits is that the qualitative research technique enables the collection of actual thoughts from certain socioeconomic populations. Second, in comparison to other research methodologies, qualitative research employs a lower sample size. This is because more information is gathered from each participant. It is also an open-minded method, which means there are no “correct” or “wrong” answers, making data collecting considerably easier.
Some of the disadvantages are that the qualitative research method does not yield statistical results (Tenny, Brannan, Brannan, & Sharts-Hopko, 2022). It will only supply study data from a single point of view. Second, the qualitative research data is based on the experience of the researchers participating in the process. Third, in the research, data must be identified by the researchers before it can be gathered. That is, there is a level of trust involved in the data-gathering process that is not inherent in other types of research.
To investigate the attitude of a healthcare professional’s perspectives on varied cultures and beliefs in healthcare, you may choose an anthropological technique. You work at a healthcare center for several years and collect data using a variety of ways, including Gathering field notes and reflecting on personal experiences with the clinicians’ culture. You conduct in-depth interviews with other professionals in your practice to understand more about their experiences and points of view.
I would use qualitative research because the research is not only cheaper but also, data is useful in identifying the frequency of specific qualities or attributes. It would enable me to create parameters that may be used to examine bigger data sets because the use of qualitative data allows observers to quantify the environment around them.
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