In this assignment, you need to review the Tesla, Inc. case study. The case study describes the rise of Tesla Motors, an electric vehicle company founded in 2004 by electric inventor Martin Eberhard and South African innovator, Elon Musk. The case details the motivation of the two men, their personalities, and the conflicts they went through to develop the company. It also provides an overview of the challenges and opportunities of competing in the electric vehicle space; discusses Tesla’s strategies for manufacturing, marketing, and distributing the cars; and points to key questions about Tesla’s future.
Refer to this link to learn how to create in-text citations in a Word document:
Instructions:
Review the Tesla Case Study. Also, feel free to utilize information from the Tesla videos
found in Reading and Resources in this unit.
Using Porter’s Five Forces model:
• Describe in detail the challenges and opportunities of competing in the electric
vehicle industry.
o You will need to create a section for each of the five forces when
answering the question in detail.
• Finally, describe Tesla’s strengths and weaknesses.
Requirements:
• Submit a two-three page Word document covering the elements of the
assignment.
• Develop a clear introduction, body, and conclusion. Use paragraph format and
transitions.
• Focus on the quality of writing and content.
• Use APA format with a title page, in-text citations, and references. Abstract not
required. The title page, reference page, and appendices are excluded in page
length requirement.
• Research and cite at least two credible sources in APA format.
Be sure to read the criteria below by which your work will be evaluated before
you write and again after you write.
Unit 2 Assignment: Tesla Inc. The introduction of the essay should begin here.
Use these second-level headings and include your assignment material for each heading
- Competitive Rivalry
- Start your material
- Buyer Power
- Start your material
- Supplier Power
- Start your material
- Threat of Substitutes
- Start your material
- Threat of New Entrants
- Start your material
- Tesla’s Strengths
- Start your material
- Tesla’s Weaknesses
- Start your material
- Conclusion
Start your material
References
Author Last Name, First Initial. (year of publication). Title of the article. Name of the
periodical, volume (issue), page range start-page range end. DOI web address
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